5 Entertainment trends for corporate events

Corporate events are no longer about stiff presentations and generic buffets, they’re about creating moments people remember long after the name badges are tucked away. In 2025, the companies that stand out are the ones that weave entertainment into their events in unexpected, meaningful ways.

Here are the five biggest entertainment trends shaping corporate events this year:

  1. Immersive Experiences
    Delegates don’t just want to watch, they want to participate. From interactive tech activations to live mind-reading, companies are investing in ways to blur the line between audience and performer.

  2. Micro-Moments of Magic
    Instead of one big stage show, planners are booking entertainment that can be sprinkled throughout the event, like close-up mentalism during networking or quick performances between speakers.

  3. Wellness Meets Entertainment
    With more focus on wellbeing at work, entertainment that relaxes, energises, or inspires (rather than just distracts) is on the rise. Think guided meditations with a twist… or magic that makes people feel genuinely uplifted.

  4. Personalised Interactions
    Guests love when an experience feels tailored to them. In my performances, I often weave in people’s names, company values, or even inside jokes to make it feel like the show was designed for that audience alone.

  5. Hybrid-Ready Entertainment
    Many events are still running with hybrid elements. Entertainment that works both in the room and through a screen is increasingly essential.

In 2025, it’s not about filling space, it’s about creating moments of impact. Entertainment is no longer an afterthought; it’s a core part of how brands connect with their people.